Search Engine Optimization Overview

Filed Under (Search Engine Optimization) by admin on 21-07-2008

Tagged Under : ,

Search Engine Optimization, or SEO as it is commonly referred to, is a method of letting the world know that your site exist. Search Engine Optimization is the only answer if you want your site to become visible in all Search Engines on the keyword or keyword phrases of your choice.

The application of SEO has two main parts: On-Page and Off-Page Optimization. These two both plays an important role and can’t stand alone.

On-page optimization:

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Enclosing of keywords in Title Tags, Alt Attribute, Bold, Italic, Underlined and Header Tags.
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Content Optimization concerning on Keyword Density, Prominence and Proximity and LSI.
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Meta Tags: Meta Title, Meta Description and Meta Keywords.
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Making all of the CSS, frames and javasciprt external
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Robot.txt
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Sitemap

Off Page Optimization:

- Directory Submission
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Article Submission
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Blog Creation
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Wiki Sites
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Forum Posting
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Blog Commenting
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Third Party Creation
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Social Bookmarking and Networking
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Linking to .edu sites
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Link Exchange
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Advert Submission
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Online Groups Posting

There are just the few of the many on and off page factors that we could apply on our site.

Different search engine has different algorithm and requires different kind of optimization.

Making it short, SEO is all about bring quality traffic, backlinks, rankings and conversion for your site.